Mobile site optimization skills

2023-02-11

Nowadays, more and more people use mobile devices. Almost everyone has at least one smartphone. At the same time, more and more people search on the mobile end. Now the mobile user traffic has already left behind the PC end. When doing keyword optimization, enterprises should not only consider the PC terminal, but also consider the keyword ranking of the mobile terminal. So how should we optimize the keywords of mobile websites? Let's take a look

1. Mobile terminal optimization cannot be carried out by computer terminal keyword optimization method

Now the number of users of mobile websites has become more and more, so many webmasters have also noticed that the keywords of mobile websites are very important. However, the way of keyword optimization on the mobile end is quite different from that on the PC end. I believe everyone who has operated on it knows that the keyword optimization on the mobile end is much more difficult than that on the PC. The main reason is that the ranking rules of search engines on the mobile end and on the PC end are different. We cannot use the keyword optimization method on the computer end to optimize the mobile end.

2. Make a responsive website

If you want to have a good ranking of keywords on the mobile end, you can't meet the requirements by optimizing them in the past way. At the same time, it is not helpful for search engine spiders to grasp them. From the perspective of user experience, the mobile website opens faster than the computer website, so the layout and arrangement of navigation, fonts and keys should also conform to the habits of mobile users. Now the best solution is to create a responsive website.

3. Regularly update the website content

The basis of keyword optimization is that the content of the article should be constantly updated, and it is better to be original. This is a very important issue that cannot be ignored. Only by constantly providing users with nutritious content can keyword optimization achieve the desired effect. Otherwise, even if your keyword optimization is better, users will leave immediately if they come in and see the content they don't want at all.

Now you know how to optimize keywords for mobile websites. The three aspects mentioned above are expected to help you to achieve better optimization results.